In this tougher, more competitive market, this is becoming a more common question. With that in mind, I’m making it easier than ever for home owners in Edmond and NW OKC to find out what it’s really going to take to get that sometimes elusive ‘SOLD’ sign out front. Marketing homes (and getting real results) […]
Overpriced Listings – The BIG Picture
Yesterday I posted about the ill effects of overpricing your home for sale, and I have no doubt that I could never address this topic enough. It’s an ongoing problem that we’ll never be fully rid of, but I hope that by sharing my thoughts on it, I may be able to help a few […]
TIME Magazine Gets it Right!!
You know me, I’m always looking for new ways to explain the whys & why-nots of real estate, and at times it gets just plain tiring. Sometimes, the tiring part comes from trying to put together an illustration that’s easy to understand and makes sense. Other times it comes from watching folks trying so hard to time […]
The Psychology of Pricing Your Home
One of the keys to successfully selling your home is to have small, hard-to-explain advantages over your competition. Many times, these advantages are one or two unique features, a bit more cleanliness, a slightly more attractive home-site, or just a tad more curb appeal. Other times though, that advantage may be something mental, rather than […]